oogle is withdrawing its AI assistant, Gemini, from the main Google app for iOS devices. This change is viewed as a growing plan, as Google wants users to
download the Gemini app instead. This move would give Google to compete directly with other AI platforms and chatbots such as ChatGPT, Perplexity, or Claude.
Yet, this change could also trigger a reduction in Gemini’s reach as Google’s app is already used by millions of users, and many users would be not motivated enough to download other new mobile apps.
This news came as an alert from the tech giant, letting its users know that “Gemini is no longer available in the Google app.”. The email also suggested that users who still wanted to use Gemini on theri iOS devices should download the Gemini app from their App Store. The app was launched to iOS users worldwide last year, yet, until recently Gemini continued to be available within the main Google app.
Gemini for iOS will enable users to engage in voice conversations with the help of the AI assistant from Gemini Live. Users will also be able to connect theri Google apps such as Search, YouTube, Maps Gmail, and Gemini giving the possibility of exploring topics, planning trips, getting AI summaries and deep dives, creating and enhancing images, and many other interesting features. It is also worth mentioning that users can interact with Gemini via text, voice, or using the camera.
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The announcement email also mentioned that artificial intelligence can make mistakes, letting users know that they should still double-check their responses. Even more so, customers who are looking into upgrading their paid subscriptions that give them access to Gemini Advanced can do so through the iOS app, where they have available the Google One AI Premium plan is offered as an in-app purchase.
It is also worth mentioning that if an iOS customer tries to access Gemini through the main Google app, they see a pop-up that will let them know “Gemini now has its own app” and will be offered the links for download, reported TechCrunch.
This move even though risky for Google, is a part of the tech giant's moves in order to push users to download an app instead of continuing to offer the available functionalities within their most popular app already.
By
Daria Dondea
•
February 20, 2025 9:00 AM
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