This Instagram AI update will let creators use AI characters to talk to their followers for their benefit. They will chat directly with humans and reply to comments on their author’s account. You can use the new AI chatbot in the United States on the website or by starting a new `AI chat ` directly on Instagram.
The AI chatbot is seen ”as an extension of themselves”. Creators will link their clothes in posts and past videos and share facts about themselves. AI character generator can be customized with topics to avoid. On Monday, Meta said that ”creators can customize their AI ” based on their Instagram content, topics to avoid, and links they want to share”.
AI character generator lets users with personal accounts create limited AI characters. These characters give cooking tips, help with Instagram captions, and generate memes. You can create AI characters on Instagram or AI Studio and use them across Messenger, WhatsApp, and Instagram. This update comes as part of a massive push for AI at Meta. The CEO of Meta said he believes the company can be the ”leading AI company in the world.”
“We’re not just building good AI models that are going to be capable of building some new good social and commerce products. I actually think we’re in a place where we’ve shown that we can build leading models and be the leading AI company in the world,” Mark said at the time.
Meta succeeding startups like Character.AI and Replika, where people talk to a themed AI chatbot. Like OpenAI’s custom GPT store, Meta will be an AI character generator that people make for others to try. The first idea for Instagram AI was to have a couple of celebrities create AI versions of themselves. They would have similar likenesses and different names and personas.
Meta worries about the AI character generator. Celebrities can use it to say problematic things via their human doubles. Meta is aware of the Instagram AI, and approving is risky territory. Meta says that they mark AI profiles everywhere they show up. The creator has the responsibility to highlight subjects an AI chatbot won’t engage.